Introducing: PROOF’s 72-Hour Merino Mesh Tee

The Texas barbecue schism, the history of Rolex as a business, the 2% mindset and power of discomfort, and more…

The 72-Hour Merino Collection is back in a big way, restocked for the season in a new, sweat-equity-worthy mesh knit and a fresh batch of earth tones. But no matter which 72-Hour Tee you’ve got on your back, whether your weekend is spent at the crag or in an overlander—take your sweet time. You can wear any of these temp-regulating, moisture-wicking layers for three days straight—odor be damned.

Carhartt WIP

Short Sleeve Pocket T-Shirt

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Flint and Tinder

Hemp Classic Short Sleeve

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Asics

Gel-NYC Sneaker

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Carhartt WIP

University Script T-Shirt

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With one hand behind our back.
📍Joshua Tree, California
📷 @a_souza_photo

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Andy and Richard, Huckberry co-founders

The Huckberry Story

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